YOUR ULTIMATE TERMINOLOGY GUIDE 🏳️🌈
GENDER EXPRESSION (THE SERVE)
NON-BINARY:
Definition: "Beyond the binary and serving looks! Neither exclusively male nor female - we're here to blur those lines! ⚡"
Hot Take: "Gender roles? We don't know them!"
TRANS:
Definition: "Living your truth and looking fierce while doing it! Gender assigned at birth? Return to sender! 🦋"
Hot Take: "Transition is a journey, and we're here for the whole ride!"
GENDER FLUID:
Definition: "Some days masc, some days femme, always serving looks! Like our reversible tops - versatile and fierce!"
Hot Take: "Gender is a party and we're wearing whatever TF we want!"
Styling Tips: "Mix and match our collections like you mix and match your gender expression!"
AGENDER:
Definition: "Gender? Sorry, we don't know her! Living beyond the binary and looking fabulous doing it!"
Hot Take: "Not having a gender doesn't mean not having style!"
INTERSEX:
- Definition: "Experiencing two genders because one just wasn't enough! Double the gender, double the style! 💫"
- Style Tip: "Mix and match like your gender expression!"
DATING & RELATIONSHIPS (THE HEAT)
POLYAMOROUS:
Definition: "Why have one when you can have more? Love multiplied, not divided!"
Hot Take: "sometimes more IS more!"
ENM (Ethical Non-Monogamy):
Definition: "When everyone knows the score and consents to the game! Playing the field with full transparency!"
Hot Take: "Because communication is sexier than assumptions!"
QUEER-PLATONIC:
Definition: "Relationship goals that go beyond friendship but aren't romantic! Breaking relationship norms one connection at a time!"
Style Guide: "Love comes in all forms, just like our designs!"
POLYAMORY:
Definition: "Primary partnership with a side of spice! When your love life is as flexible as our stretch cotton!"
Hot Take: "Because love is abundant, not scarce!"
THROUPLE:
Definition: "Three's company and thrice the fun! When two's not enough and four's a crowd!"
Style Note: "Group discounts available, just saying!"
U-HAUL:
Definition: "Moving in together faster than next-day shipping! When the second date involves a lease agreement!"
Hot Take: "Why wait when you know it's right?"
TOP/BOTTOM/VERS:
Definition: "Sexual position preferences that somehow became personality traits! Because labels are fun when they're consensual!"
Hot Take: "Position is just a suggestion, darling!"
SWITCH:
Definition: "The best of both worlds! Like our reversible gear - versatile and ready for anything!"
Hot Take: "Why choose when you can do both?"
INTER-SECTIONALITY:
Definition: "When your identities overlap like our mix-and-match collections! Because we contain multitudes!"
Hot Take: "Identity is a tapestry, not a single thread!"
COMMUNITY CULTURE (THE SCENE)
CIRCUIT QUEEN:
Definition: "Living from one party to the next! When life is a festival and every day is Pride! 🎉"
DRAG KING:
Definition: "Serving masculine realness through performance! When female-bodied folks rock masculine drag! 👑"
Style Guide: "Our gender-neutral collection was made for this energy!"
DRAG QUEEN:
Definition: "The art of feminine illusion and pure glamour! Where makeup is war paint and heels are weapons!"
Hot Take: "If you're not wearing nails, you're not doing drag!"
Style Note: "Our oversized tees make perfect dress bases!"
CLUB KID:
Definition: "Walking art installations who turn nightlife into a living gallery! When fashion meets fantasy! 🎨"
Style Guide: "Mix and match our collections for that experimental edge!"
Hot Take: "Normal was never in the dress code!"
SCENE QUEEN:
Definition: "The one everyone knows and nobody forgets! When your presence is a present! 👑"
Style Guide: "Our attention-grabbing pieces help you rule the scene!"
Hot Take: "If they're not talking about you, you're not doing it right!"
PARTY PROMOTER:
Definition: "The puppet master of the gay scene! Making the magic happen one event at a time!"
Hot Take: "Because someone has to make the scene scenic!"
SCENE CATERGORIES
ALTERNATIVE SCENE:
Definition: "Where punk meets pride and rebellion meets rainbow! The edgier side of queer culture!"
Hot Take: "Because mainstream was never our style!"
SHOP YOUR LOOK
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